WhatsApp is free to install but there's a 99 cent a year subscription after the first year. Read our editorial mission (Opens in a new window) & see how we test (Opens in a new window). Since 1982, PCMag has tested and rated thousands of products to help you make better buying decisions. An advantage iMessage boasts, however, is that it offers a desktop client-Mac-only, of course-that lets you text iPhone users from your computer. That's a big advantage over the excellent yet insular iMessage iPhone app, though it's not unique among today's messaging apps. One of the few benefits of WhatsApp is that you can use it to converse with your Android, Blackberry, and iPhone-using friends as well as with other Windows Phone users. But is all this popularity warranted? I have to admit that I'm at a loss to explain it. In fact, the WhatsApp's CEO claimed that it had more users than Twitter-over a quarter billion. So there's a good chance that your iPhone-toting pals will be reachable-even more so now that it's free to install. But among messaging apps intended to save users SMS texting costs, it certainly boasts a huge user base: In fact, WhatsApp peaked at one point as the 6th most popular paid app on the iTunes store, and Onavo (Opens in a new window)ranks it as the eighth most popular social app. I was shocked to read a tech news article recently calling WhatsApp the "granddaddy" of messaging: I think ICQ would beg to differ. Overly difficult to connect with other users.Shows contacts that aren't available on the service. How to Set Up Two-Factor Authentication.How to Record the Screen on Your Windows PC or Mac.
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